Guitarist Turns Low-Budget Storage Commercial Into Jazz Masterpiece — Video
Do you know anyone with an extra-melodic voice? If so, you'll get a kick out of this masterful, addictive 2014 video.
A guitarist—most likely Publio Delgado, who posted the clip on his YouTube page—has taken an old low-budget commercial for Jones Big Ass Truck Rental & Storage and turned it into a jazz masterpiece.
He explores the deepest depths of chord combos, adding music to the wonderfully expressive vocal variations of Toby Jones, who owns Jones Big Ass Truck Rental & Storage, which, based on its 708 area code, is (or was) based in the Chicago area.
That is, of course, assuming this is (or was) a real company and not a joke. One starts to wonder when we stumble upon Jones' equally hilarious 2009 commercial for Jones' Good Ass BBQ & Foot Massage, which you can check out below (bottom video).
For me, the magic starts at the nine-second mark, when Jones says, "Now, I know y'all got stuff at your house that you don't need ..." At that moment, it all makes perfect, ridiculous sense.
The guitarist even displays the mind-boggling chords he's playing in the upper left-hand corner of the video! Enjoy!
Get The Pick Newsletter
All the latest guitar news, interviews, lessons, reviews, deals and more, direct to your inbox!
Thank you for reading 5 articles this month**
Join now for unlimited access
US pricing $3.99 per month or $39.00 per year
UK pricing £2.99 per month or £29.00 per year
Europe pricing €3.49 per month or €34.00 per year
*Read 5 free articles per month without a subscription
Damian is Editor-in-Chief of Guitar World magazine. In past lives, he was GW’s managing editor and online managing editor. He's written liner notes for major-label releases, including Stevie Ray Vaughan's 'The Complete Epic Recordings Collection' (Sony Legacy) and has interviewed everyone from Yngwie Malmsteen to Kevin Bacon (with a few memorable Eric Clapton chats thrown into the mix). Damian, a former member of Brooklyn's The Gas House Gorillas, was the sole guitarist in Mister Neutron, a trio that toured the U.S. and released three albums. He now plays in two NYC-area bands.
“If he were just a pop guitar player, he would be a legend – this cat is arguably one of the greatest players to ever exist”: Cory Wong and Andy Timmons on the brilliance of George Benson, and his essential contributions to the guitar vocabulary
“You don’t want the soul to be detached from things because you’ll just have gratuitous shredding”: Marcus King on the current state of the guitar scene – and why there's hope for the future