I use Helix Native every day for practice and recording and Line 6 just slashed $160 off the price By Matt McCracken published 20 March 24 Line 6’s superb amp sim and effects software just got an absolutely humongous discount
New Year, new gear: Score massive discounts in the epic Fender, Sweetwater, Guitar Center, Musician’s Friend and Positive Grid January sales By Daryl Robertson published 12 January 24 From crazy deals on everything from Fender and Gibson to ESP, Taylor, Martin, Yamaha, PRS and more, there's never been a better time to save
Quick! There are only 3 days left to take advantage of Sweetwater's unbelievable up to 80% off Cyber Week Sale By Matt McCracken published 4 December 23 These sweet deals on guitars, pedals, and amps are still live but won’t be around for much longer
Sweetwater Cyber Monday deals 2023: Sweetwater's sale is still live – bag up to 80% off By Chris Barnes last updated 28 November 23 We've compiled some of the sweetest Sweetwater Cyber Week deals on guitars, amps, pedals, recording gear and more
Sweetwater Black Friday deals 2023: Sweetwater's Black Friday sale is still live - bag up to 75% off! By Daryl Robertson last updated 25 November 23 Your place to hunt down the very best Sweetwater Black Friday deals, with major offers on guitars, amps, pedals, recording gear and more still going strong
With 25% off JHS pedals at Sweetwater you can create a ‘board that covers all bases – here’s the 5 stompboxes we’d choose By Matt McCracken published 24 November 23 We’ve put together a do-it-all, discounted pedalboard from the JHS sale at Sweetwater
Sweetwater’s Prime Day-beating demo gear sale just put your dream guitar in reach By Chris Barnes published 11 July 23 Every instrument has been inspected in house, is fully working and comes with a 2-year guarantee – includes Gibson, Fender, Martin and Gretsch
Sweetwater’s Memorial Day sale is the place for pedal lovers with sizable discounts on Line 6, Eventide, Walrus Audio, Pigtronix and more By Daryl Robertson published 25 May 23 You can even bag tasty savings on essential accessories such as strings, capos, straps, and stands
You can still get a Behringer pedal for as little as $14 in this insane Cyber Weekend deal at Sweetwater By Sam Roche last updated 27 November 22 Stocks are shifting mighty fast, so act faster if you don't want to miss out
Gibson and Sweetwater partner with Amped Guitar for free three-month membership to Augmented Reality learning platform By Richard Bienstock last updated 4 November 22 Amped offers two-way online learning experience via AR app
Sweetwater reveals the best-selling effects pedal in its entire history By Matt Owen published 20 September 22 JHS Pedals' Josh Scott breaks down highlights from the gear retailer's 1,000 top-selling pedals of its 43-year history, and reveals the surprising stompbox that occupies the top spot
Sweetwater opens online used gear marketplace, The Sweetwater Gear Exchange By Matt Owen last updated 5 August 22 The platform promises safe and secure gear sales, and offers musicians a cost effective option for selling their equipment
Sweetwater has slashed $500 off the rock-ready D'Angelico Deluxe Bedford and Deluxe Brighton models By Daryl Robertson published 16 March 22 Yes, that's right you can save a whopping $500 off these Sweetwater exclusive D'Angelico guitars
Sweetwater unveils Fender Player Stratocaster, Telecaster in exclusive Seafoam Green, Sienna Sunburst finishes By Jackson Maxwell published 16 February 22 The Sweetwater-exclusive beauties are priced the same as their stock Player series counterparts
Get $30 off on a range of Vox Valvenergy pedals in this superb Cyber Weekend deal at Sweetwater By Sam Roche published 27 November 21 Boost your 'board on a budget and treat your rig to a kaleidoscope of stalwart six-string sounds with this mouth-watering saving
Gear up for Sweetwater’s GearFest 2021 extravaganza By Richard Bienstock published 5 May 21 Music retailer announces all-virtual iteration of its popular annual event
How peak demand and Covid-19 caused an electric guitar shortage By Simon Chandler published 9 March 21 The guitar's surge in popularity over the pandemic is cause for celebration – but it has left manufacturers and retailers struggling to keep up with demand
Gibson CEO JC Curleigh: “In the last year, more guitarists have been created and engaged than in the previous 10 years combined” By Richard Bienstock published 3 February 21 The guitar industry is on a major uptick, with many brands and sellers reporting record numbers in 2020
Sweetwater is now selling Behringer pedals for $19 each as part of a new “super partnership” By Michael Astley-Brown published 8 January 21 Behringer parent company Music Tribe will go factory-direct to the retail juggernaut – and offer big discounts
PRS and Sweetwater team up for the fully head-turning Owls in Flight electric guitar By Richard Bienstock published 17 September 20 Exclusive Private Stock range boasts exotic tonewoods, brilliant finishes and one-of-a-kind owl headstock and fretboard inlays